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In addition to making a profit, businesses have a responsibility towards the world of producing products and services through ethical methods and using their immense power to have a positive impact in the world. Some brands have embraced this as a marketing scheme, building a better image for their company the clients can appreciate more. However, corporate social responsibility is a must in order to ensure the long-term success and prosperity of our world. Use slides such as the Social Responsibility Venn Diagram, the Brand Values Slide and the Sustainable Development slide.
This Venn Diagram is a perfect tool for visualizing the balance a corporation has to make between making profits and reinvesting those in the company with donating to charity and running similar events. This slide can help you lay out all your available options and discuss with your stakeholders which would be the best ones for moving forward.
To be a socially responsible corporation, you need to have a well-defined set of values that are in line with the environmental, political and cultural requirements. You need to use those values as guidelines in tough times and also communicate to the wider public what your company stands for.
This slide helps you detail out a roadmap for implementing socially responsible strategies. By taking one step at a time and responding to the demands of the world, you will be able to easily pass all the steps outlined in the roadmap and emerge on the other hand as a business who is having a positive impact on the world in addition to making profits.
Make a positive impact in the world
Help, bring joy and happiness to everyone you can reach
Build yourself a better image
From a business perspective, it makes sense to be perceived as the ‘good guy’
Strive for something bigger than profits
Motivate yourself and your staff with incentives greater than profits
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