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In the age of connectivity and instant communications, digital marketing has become such a big business that it is not viable anymore to use traditional marketing techniques. However, making digital marketing efficient requires good knowledge of the internet. All marketers need to create a solid plan that they can optimize depending on the success of the campaign. This slide deck has been created to offer you all the necessary tools to form a solid digital marketing plan. Using slides such as the Email Marketing Strategy, the Digital Marketing Strategy and the Content Marketing Area, you will be able to ensure your product reaches your target audience.
After all these years, email marketing is still one of the best ways of promoting content, with great returns-on-investment. This slide can offer you a detailed plan for creating your email marketing funnel, leading clients from being absolute strangers to buying customers.
This complex area of marketing has many moving parts which need to be taken into consideration. This slide offers you a roadmap explaining one option of creating a digital marketing strategy, starting from creating relevant content to personalizing it for your target audience, sending it at the appropriate time and choosing the preferred medium of delivery.
While the internet and instant communications have brought us closer together, geography still plays an important part in the demographics and culture of each country. This map can help you identify and select the marketing techniques which you want to apply to each area of the world. You must take into consideration the nuances of each culture and how they would respond to your campaign.
Make use of all available tools
Social media, email marketing, push traffic, use everything available as long as it makes sense for your business
Stand out from your competitors
Employ innovative marketing techniques, even if they are as simple as stylish slide decks
Use demographic-specific techniques
Old people are less likely to use Instagram
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